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QUO in Lakmé Fashion Week 2015
India's most prestigious fashion show
10th Jul, 2015

QUO has been selected as one of the 7 new Gen Next labels for Lakme Fashion Week. QUO will be showcasing their collection on 26th August 2015. Over 500+ young designers had applied for LFW Gen Next from all over India and were competing to win an opportunity to launch their label in the global fashion industry.


About QUO's collection

With the western globe continuing to influence our nation, alot of our people continue to fall back on designers from the west for most of their clothing. The idea is to provide a brand in the country that can deliver the same to its audience at an easier price and at the nearest distance. With numerous pret wear brands cropping up in the country, we stand out by taking our inspirations from the European looks. Our collection called, "misprision of treason," is inspired from the scenario of an investigating crime scene. Some of the clothes depict the crime scene, while others depict the roles of detectives and analysts involved in the same. Strictly inspired from the authentic textures and androgynous looks one experiences on a Milan vintage fair - this collection brings out a dramatic story through each of the garments designed – from bold prints, catchy slogans, easy silhouettes and masculine accessories used.


Lakme Fashion Week Gen Next. 

The Gen Next designer programme of Lakmé Fashion Week is one of India’s most premier and prestigious launch pad for young fashion and textile designers. It continues its legacy of introducing yet another bunch of talented, young designers in its Winter/Festive 2015 edition in August this year. This long running mentoring platform has introduced some of the industry’s most renowned designers in the past like Rahul Mishra, Nachiket Barve, Masaba Gupta, Kallol Dutta, Aneeth Arora among others. It will now launch its 20th batch of seven promising designers who have been chosen by the members of the prestigious LFW advisory board that consists of the who’s who of the Indian fashion industry.


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